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As of: 1%/03/09 13:08

A word from our Youth Development Co-ordinators

Youth Development Co-Ordinators Russell Higgins and Sean Rogers

We have been working together in football for the past few years.

We completed our FA Level 1 Certificates together in September 2005 and started a coaching role with Heswall Under 12’s. We continued to work for Heswall seeing the team through their season as Under 13’s.

We both qualified as FA Level 2 coaches in 2007 and were appointed as coaches for the newly formed Wirral Schoolboys Under 15’s for 2007-2008 season. This team achieved great success reaching the last 16 of the National Cup, finishing second in the Merseyside League to Liverpool (who were National Champions) and runners up in the Cheshire Cup Final narrowly missing out on penalties.

After a successful stint with the U15’s, we were presented with a few further opportunities in coaching and as we are very ambitious coaches we have taken on three roles this season.

Firstly, we were offered the chance to stay on at Wirral Schoolboys and coach the newly formed Under 14’s team, which has made a solid start to the 2008-2009 campaign in the Merseyside League and Cheshire Cup.


We also jointly Manage Upton JFC Under 16’s team which is currently sitting top of the Chester & District League. This team includes a few of the players who currently play in the AFC Liverpool U16’s team. We also have Dave Innelli working with us with this team. Dave who is also a regular columnist in the AFC Liverpool match day programme has been fantastic with the lads and in particular he has worked closely with our goalkeepers who have improved immensely under his coaching. We will be looking to get Dave involved with the U18’s side next season as his goalkeeping coaching expertise will be invaluable for potential future first team goalkeepers. 

What excited us most of all was the opportunity to set up the AFC Liverpool youth system. We see this as a real opportunity to leave a legacy behind and hopefully ensure that this club can have youth teams representing us at all levels for many years to come.

The focus of our efforts is on player development. We would love to be able to bring a few players through to the youth system who can play in the first team and represent the club at the top level. For us winning leagues and cups etc is a secondary focus to ensuring that players are developing, improving and enjoying their football.

On top of developing players for the club another objective is to ensure that AFC Liverpool is represented from Under 8’s up to Under 18’s. We are also desperate to ensure that lads both in Liverpool and on the Wirral get the opportunity to represent AFC Liverpool. Both of us come from the Wirral and we are aware how big a Liverpool FC fan base there is on the Wirral and we want the Wirral Liverpool supporters to get the same opportunity to put on the red shirt as the Liverpool lads. Having being involved in coaching Wirral Schoolboys we are also very aware of the talent that there is on the Wirral and we believe it is an area that is slightly untapped in terms of youth football.

We had decided to delay announcing the details of the youth set up this season until we knew everything was up and running successfully. We hope you do not mind us taking the time in providing you with all the information but we wanted to make sure everything was running smoothly before we made any hasty announcements.

We are extremely pleased with the progress all our teams are making and we hope you the fans enjoy sharing in the success that these teams will hopefully bring over the next few years and more importantly we hope you get a nice surprise when you pass a local park and see a young team in AFC Liverpool kits representing the club.

We would like to thank all of our sponsors in particular MJP Justice Solicitors who have provided us with kits for two teams this season. If you would like to sponsor the youth system in anyway may it be a kit or a donation of some kind please email us at [email protected] .

If any one would like to get in touch with us please email us at [email protected] . We are still actively looking for players and coaches for next season. Any coaches or youth team players interested in coaching or playing for AFC Liverpool please email us and we will look to contact you before the start of next season with further information.

We are also looking for a Child Welfare Officer so if any one is interested in this role please contact us again at [email protected] .


All the best


Russ and Sean  

(March 5, 2009)